At Rentini, we develop and improve our product based on feedback from homeowners and travelers who make up our customer base. One refrain we’ve heard again and again from homeowners new to Rentini has been about how to show their reviews from past guests on their new Rentini powered website or listing. Travelers, they remind us, like to see social proof before proceeding to book a vacation home. Namely, travelers want to see positive reviews highlighting what a good time they had at the vacation home and some of the perks of staying there.
Our homeowners have a point: studies have shown that properties with reviews are far more likely to generate more bookings. On Rentini guests leave reviews after having paid for a reservation via Rentini. This enables us to verify the review by associating it with a paid reservation. But what about all those reviews from previous guests?
That’s where testimonials come into play. Rentini has developed a feature that lets homeowners invite previous guests and friends to write testimonials [read: personal recommendations, or, reviews of the rental]. Testimonials are a good start to getting some of those glowing reviews and established history from previous guests and friends visible on your listing.
On Your Listings page are features including Request Testimonials. Click on Request Testimonials and in the boxes enter emails of friends and previous guests and click send to invite them to write a testimonial for you and your property.
In the future we will develop something more comprehensive –something that will propagate your reviews automatically from the biggest vacation rental sites where you already have most of your reviews. This, we hope, would be the necessary step to show your property in the best light while maintaining Rentini’s verified review system.